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"Our biggest challenge in finding a marketing partner for the MGM Halloween promotion, was to find a strong strategic fit that would create incremental awareness. With a limited budget and an even smaller timeframe, PBM created and managed a strong marketing program for us featuring the Miller Brewing Company. Not only did PBM come through from a strategic perspective, but they increased our audience exposure within 40,000 retail outlets nationwide, creating a real value for both MGM and Miller Brewing. We were very pleased with PBM's ability to secure a very large top brand to partner with MGM."
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